In order to boost BodyQuest’s client base, we started with the basics: the website. Originally, the website was difficult to follow and could have greatly benefitted for a sitemap with better flow. And that’s exactly what we did. After producing lots of substantial and pertinent content, we organized the site to create a user-friendly experience with easy access to relevant contact information, blog posts, and success stories.
As websites do over time, BodyQuest’s new website needed another update a few years later. This time, BodyQuest trusted us to take bigger risks after seeing the success with our first updates to his website. One Thing Marketing created an entirely new website design for BodyQuest.
Maintaining a fresh image is necessary to compete in any industry, especially one as image-focused as personal training. To better promote this new face-lift, OTM incorporated multiple on-page SEO strategies targeting local customers through keyword research which worked to generate more buzz for his innovative website.