The website for Senior Home Transitions just needed a little revamping and a lot of proper SEO. We began with a website rebuild, where we took the good and made it better. We implemented a full blown SEO strategy and started by targeting the different facilities that Patti worked with, since that’s what people would be searching for. People didn’t realize there is someone out there like Patti, who does what she does. So, we had to go where the people were going.
Once we finished the website rebuild, we then implemented a content marketing strategy. We took every bit of the previous content from the site, evaluated it, and then updated the content with proper SEO tactics. We invested in Content Development and created a blog, where we continue to add new posts based off her content marketing strategy.
Our latest work for Senior Home Transitions included Google My Business Optimization. From an ongoing basis, we continue to add more content to the site, as well as implement our Link Building strategy.