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Getting Listed: Using Local Business Citations to Boost Online Visibility
Implementing an effective digital marketing strategy to grow your business will likely include several moving parts at once. From website design to strategy, the formula for achieving success in the digital space can seem complicated. That’s why we are going to focus this post on explaining how business citations [...]
IPIC 2016 Presentation | Dan Skaggs & Brittany Murphy | Las Vegas
IPIC started as a small buying group in California over 30 years ago and is now an international association that provides a broad range of business services to members across the world. At the conference in Las Vegas, Dan and Brittany presented "10 Ways to Improve Your SEO Now" to an eager [...]
Fluctuating Results: Major Google Algorithm Updates and The Evolution of SEO Strategies
Digital marketing and search engine optimization have moved at rapid speeds throughout the past decade. Algorithm updates have changed the search landscape and heavily modified SEO strategies, while new algorithms altogether have created opportunity for unprecedented user experience. This article will take a look at Google's most infamous algorithm [...]
Organic and Paid Search: A Beginner’s Guide to SEO and SEM
According to Internetlivestats, Google processes 1.2 trillion searches worldwide each year. Taking that yearly number, it averages out to 3.5 billion searches per day, around 146 million...
4 Reasons Why You Can’t Afford To Ignore Online Marketing
The internet is influencing consumer behavior like never before and it’s changing how consumers find and connect with businesses. Because of this online marketing has become one of the most effective tools for getting more …
