How Digital Advertising in Louisville, KY Can Help Your Business
What is IP Targeting? Imagine running your business based solely on cold calls out of the phone book. Chances are, you’re going to get burnt out really easily. Wouldn’t it be better if you had the contact information for the right customers with the time, money, and interest in your product? That is exactly what IP Targeting does for you. This method of digital advertising gives you the ability to be more strategic than ever before. IP targeting gives you the ability to market directly to a household, individual, the Louisville metro area (or [...]
Secrets to Success for Small Business: Combining Traditional Marketing & Online Strategies
In a world run by the persuasive power of advertising, millions of messages go in one ear and out the other, every single day. Think about the last commercial you heard, brochure you skimmed through, website you visited, or business card you received. Can you actually tell me anything specific that stuck out to you? We humans have a knack for filtering out the noise, and we’re pretty good at paying attention to what we want to. It doesn’t matter if a message gets delivered to us via traditional marketing or through some type [...]
Website Design Checklist: 5 Must Have Elements of Great Websites
Rome wasn’t built in a day, and neither is a fantastic website. The best sites are like amazing salesmen, working 24/7 for your business. And who doesn’t want that? However, getting all the dynamic web design elements of a website to work together isn’t easy. The website experts at our online marketing company are going to break down our website design checklist. It show what every website needs page-by-page, step-by-step to show you exactly what you need, what you don’t, and how to pull it all together to create an unstoppable conversion machine. Getting [...]
Top 11 Elements for a Killer Homepage Design
You've got seven seconds to grab someone’s attention, create intrigue, and convince them to stick around, read more, or act. Ready, go! Too late, by the time you’ve read this, your time is up. Your website’s homepage is your virtual first impression. The goal of your homepage is to attract, educate, and persuade visitors to navigate to other pages so they can learn more about your Louisville, KY company. If your homepage design isn’t amazing, nothing else matters. Visitors will come and leave before they even start to scroll and your company is left [...]
Choosing The Right Digital Marketing Agency
Marketing has always been about connecting with your audience in the right place, at the right time. Creating wholesome relationships between businesses and consumers is all about knowing how to showcase your brand, present your message, and sell the benefits of your products and services. It takes a special stroke of genius and a little marketing magic to actively place your business where consumers are searching. With a little help from technology, consumers gained the power to have whatever they seek or desire right at their fingertips. Smartphones, tablets, and computers offer an advanced, [...]